Texas Responsible Artificial Intelligence Governance Act (TRAIGA)

Summary

The Texas Responsible Artificial Intelligence Governance Act (TRAIGA), enacted as House Bill 149 in the 89th Texas Legislature, was signed into law on June 22, 2025 and became effective September 1, 2025. The Act applies to persons doing business in Texas who develop or deploy artificial intelligence systems and creates obligations targeted at unlawful intentional discrimination, manipulation that incites self-harm or violence, deceptive impersonation, and certain biometric uses. Key provisions include disclosure requirements when consumers interact with AI in a manner where a reasonable consumer might believe they are interacting with a human, prohibitions on AI systems intentionally developed for unlawful discrimination, and prohibitions on certain government uses of AI for social-scoring or biometric identification without consent. The Texas Attorney General has exclusive enforcement authority. Per Tex. Bus. & Com. Code § 49.452(d), civil penalties are up to $10,000 per violation. Section 49.451(c) provides a 30-day cure period after notice of violation during which the person may remedy the violation without penalty. The Act includes a regulatory sandbox program for limited-time AI testing.